The American Le Mans Series took over the historic Mazda Raceway Laguna Seca track with their prototype and GT cars.

A private benefit, art auction and call to action for Haiti Hollywood’s premiere guests as they came together for a private reception to raise monetary support for GiveLove’s programming in Haiti.

The festival’s marquee event is the annual InStyle and Hollywood Foreign Press Association party, hosted at the Windsor Arms Hotel, where celebrities and industry insiders enjoy an evening of cocktails and muse about the festival’s biggest hits.

This year, Lexus is yet again breaking further boundaries with a 30-minute variety show called “L4” featuring poetry and musical performances.

With VIP treatment along the way, and a concert by Smash Mouth, gourmet BBQ and party at the finish, the Audi Best Buddies Challenge is an experience of a lifetime.

This summer, Levi's introduced the 511 COMMUTER and outfitting cyclists across the country. The launch of this tour featured complimentary cocktails by Patrón Tequila and a live performance by The Antlers.

Men’s Journal celebrated the September Style & Design issue by bringing the “Perfect Things” editorial feature to life.

Behind the Palms was a benefit dinner to aid in emergency response and preparedness for earthquakes and tsunamis in the Mentawi Islands (an area recently shaken by a life-altering tsunami).

The celebration continued after Fashion's Night Out at an exclusive VIP after party at the Gansevoort Park Rooftop with a special live performance by Foster the People.

Top Chef Master Susan Feniger hosted an exclusive 5-course dinner with simply perfect Patrón Tequila cocktail pairings at Border Grill Las Vegas.